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COMFORT YOU CAN'T FEEL


Designed to support you without ever getting in the way

"Confidence doesn’t come from fitting an ideal – it comes from finding what fits you."

Our Promise to Every Body

For every body – collections designed to make you feel your best. Comfort without compromise – soft, supportive, and made to be lived in. Inclusivity as the norm – lingerie that fits you, not the other way around. A brand that listens – created together with our community.

Happy Customers

Jared S.

Love it so much

Was I in Hawaii?! No. Did I feel like I was in Hawaii?! No, because it’s snowing outside. But, would I wear this in Hawaii ❤️

Alyssa A.

Love it so much

Always getting compliments from family, friends, and strangers. 🤗 🙌

Ben B.

Love it so much

Hands down one of the best shirts I’ve ever owned. Fits great, feels amazing, seems to stay cool and is somewhat water resistant.

Dean D. US

Love it so much

Was I in Hawaii?! No. Did I feel like I was in Hawaii?! No, because it’s snowing outside. But, would I wear this in Hawaii ❤️

John D.

Love it so much

Always getting compliments from family, friends, and strangers. 🤗 🙌

Dean J.

Love it so much

Hands down one of the best shirts I’ve ever owned. Fits great, feels amazing, seems to stay cool and is somewhat water resistant.

Free Shipping

Free Shipping for orders over £130

Money Guarantee

Within 30 days for an exchange.

Online Support

24 hours a day, 7 days a week

Flexible Payment

Pay with Multiple Credit Cards